- SUMMARY:
Skilled Production Manager.Expert business planning/development and automated system support services.Business Application Software / Customization Models and Usage TrainingsExcellent results search engine marketing / positioning.Several years of theme event management and planning experience with largest events being for 8K.Published author of home business, and internet marketing venues.Years of experience establishing policy, procedures, and training.Specialist at organizing anything!- PURPOSE:
To utilize any and all knowledge gained from my work related venues, and personal skills to support entrepreneurial, and small business.
- Sole Proprietorship
DesignCarte.com
Small Business Web Design, Search Engine Optimization, Miscellaneous Computer Services, Business Consulting.Events/Natural Expression: Photography- 1986-1996
Business Consultant
Business Planning, Consulting Services, Research & Development, Computer Services.Consultant to fortune 500 companies to small business. Clients have included: Canon Business Machines, Morrison Knudsen, Boeing, Heinz, and many more …- 1985
Founder (Airline), Air Via, San Jose, CA
V. P. Reservations
Backers: Hambrect & QuistCreated as a result of the open door airline deregulation.- 1980-1982
Continental Airlines
Director Marketing Analysis, Point of Sales System
Needs Analysis & Coordination with MIS to build a data base and reporting system to track a Billion dollars in sales.- 1965-1980
Western Airlines
V. P. Marketing Automation (Co-host American Airlines Sabre Project),
Los Angels, CA
One of the first female executives in the U.S. with an airline. Point person category. We automated and trained 18K Travel Agents, Commercial and Military Accounts in 2/years. Blazing new trails.
Manager Agency Tour Sales Planning, Los Angels, CA
Coordination of 800 Seminars around the US, 2/Major Travel Agency Trade Show Dinners & Entertainment per year, responsible for $2M Advertising Budget, $10 Million Promotional Budget, Marketing / Sales Business Plan for the board of directors, and Marketing Development (Canada, Pacific Northwest, Alaska).
- Manager Commercial Sales, Seattle, WA
- New Position Development. Commercial Sales penetration.
- Account Executive, Seattle, WA
- Sales Representative, Seattle, WA
- First of several women “allowed” into management category with the airlines in the U.S.
- Passenger Service Representative (Ticket Counter / Gate / Baggage Claim), Seattle, WA
- Supervisor Reservations, Seattle, WA
- Reservations, Seattle, WA
- Station Training Supervisor, Ketchikan, AS
- Station Agent, Ketchikan, AS
- Hobbies:
Boating (Master License 100K Ton, plus Towing), Arts & Crafts, Travel; all the states & continents, Home Decorating on a budget, and avid reader.
Ketchikan Jr. College, Highline Jr. College
Additional CEU's: Art, Behaviorial Sciences, Business, Marketing & Sales
Office productivity software: Word, Excel, Access, PowerPoint.
Web related skills: Design, Copywriting, R & D
Excellent references available upon request
Margaret A. Root
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